Bauer Media Group / 150 years anniversary campaign

Development of the 150 Years Anniversary Campaign for Bauer Media Group: 150 Years of Now, Then & Next.
Our task was to create the overarching concept and visual identity for this milestone celebration. This included developing assets for multiple digital touchpoints to generate internal buzz, ideating event and merchandise concepts, and briefing the video team to produce animations and motion content. We also designed campaign visuals that reflected the different eras of the past 150 years.

Working in close collaboration with the BMG brand team, we delivered a cohesive look and feel that stood out for the jubilee while remaining true to the company’s established brand identity..

Concept development, design of multiple key-visuals, ideas for events, support of editing team

client
Bauer Media Group

project scope
asset development digital channels such as internal communication platforms, video animation, event ideas

role
Art Direction & design